Creativity and Innovation

Posted: September 28, 2012 in Uncategorized

What is Creativity?

“Creativity is the act of turning new and imaginative ideas into reality. Creativity involves two processes: thinking, then producing. Innovation is the production or implementation of an idea. If you have ideas, but don’t act on them, you are imaginative but not creative.” — Linda Naiman

So, creativity is the process of bringing something new into being … And it sure requires passion and commitment. It’s all about being out of the box. For example, in business, the bigger the concept, and the more the product stimulates further work and ideas, the more the product is creative.

What is Innovation?

Innovation is the production or implementation of ideas. The National Innovation Initiative  (NII) defines innovation as “The intersection of invention and insight, leading to the creation of social and economic value.”

Innovation means making meaningful change to improve an organization’s products, services, programs, processes, operations, and business model to create new value for the organization’s stakeholders. Innovation should lead your organization to new dimensions of performance. Innovation is no longer strictly the purview of research and development departments; innovation is important for all aspects of your operations and all work systems and work processes. Innovation should be integrated into daily work and should be supported by your performance improvement system.

So, a good innovation is that organizations must create an environment that fosters creativity; bringing together multi-talented groups of people who work in close collaboration together- exchanging knowledge, ideas and shaping the direction of the future.

We all need to be creativity and innovative in order to be able to perceive the world in new ways, to find hidden patterns, to make connections between seemingly unrelated phenomena, and to generate solutions. 😀



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